A destination film positioning eastern Montana as a premiere adventure travel destination.
The Ask
Visit Montana wanted to drive tourism to the rugged eastern reaches of the state, far from the overcrowded gateway towns around Glacier and Yellowstone. The Upper Missouri River Breaks had almost zero visibility as a travel destination.
The Solution
We produced a cinematic short film that positioned the Breaks as a premiere adventure destination for travelers looking to escape the crowds. The film provided Visit Montana with a promotional tool that directly supports the local economy in one of the state's most underserved tourism regions.
Production Stills
