The Ask
The National Park Service and Department of the Interior needed a captivating video to communicate the dire need for funding deferred maintenance.
THE SOLUTION
We wrote and produced a short film that leaned into Americans shared reverence for their national parks to effectively communicate the critical need for funding and serve as a call to action.
The film, which was screened in front of members of Congress and the Senate, help secure the passage of the Great American Outdoors Act, providing over $9 billion to address deferred maintenance in the national parks.
The film was also watched by the President of the United States.
